As banking increasingly moves to digital channels, Leumi is making its services more accessible by enabling customers to use its app in the language they know best.
The Leumi Bank app is now available in five languages, including English, enabling customers to access information, perform transactions, and manage their accounts in the language they are most comfortable with. This initiative is part of the Bank’s commitment to making its digital services accessible to diverse populations and communities.
Digital banking in the customer’s language
In a world where most banking activities are carried out via mobile devices, accessibility to financial services is about much more than convenience. For many customers, the ability to understand every screen, transaction, and piece of financial information in the language they are most comfortable with is an integral part of both the customer experience and their sense of confidence when managing their finances.
With this in mind, Leumi Bank has launched an innovative initiative, the first of its kind in Israel’s banking sector: The Bank’s app is now available in five different languages, including English. The initiative enables customers to manage their finances with greater ease, confidence, and independence in their preferred language.
The transition to a digital world is changing the way customers manage their banking. Today, most banking activities can be carried out through the app. As a result, customers expect to access information quickly, perform transactions independently, and receive service that is available, simple, and tailored to their personal needs.
Leumi’s app in five languages
Leumi’s multilingual app was designed to address exactly this need. It allows customers to select their preferred language and carry out a wide range of banking activities in an intuitive and convenient manner, while maintaining a high-quality, consistent, and seamless user experience. The launch of the app in five languages reflects Leumi’s commitment to making banking services accessible to a broad range of populations and communities, ensuring that every customer can receive service in the way that best suits them.
Accessible service for diverse communities
Shuki Harow, Private Banking Relationship Manager, explains:
" I meet many customers who conduct their daily lives in English and prefer to manage their banking in the same language. The ability to use the app in English allows them to access information and perform transactions independently, without relying on ongoing assistance from the Bank. For many customers, this is a meaningful improvement that makes everyday banking easier and gives them greater confidence and control over their finances."
This initiative is part of the service transformation that Leumi has been leading in Israel’s banking industry in recent years. As part of this effort, the Bank has launched a range of innovative initiatives, including:
- A customer service center operating 24 hours a day
- A direct WhatsApp service enabling customers to communicate with their personal branch manager
- Extended operating hours for telephone service centers, including Saturday evenings
- A commitment to respond to every inquiry within one business day
- The establishment of a “CEO Task Force” to address inquiries that were not handled within the defined timeframe
Frequently asked questions about the Leumi app
What is the new feature introduced by Leumi Bank?
The Bank’s app is now available in five languages, including English.
What can customers do through the app?
Customers can access information, perform banking transactions, and manage their accounts.
Why was the app launched in multiple languages?
To enable customers to receive service in the language that is most comfortable and familiar to them.
Disclaimer
The provision of services is subject to the Bank’s terms and conditions.
This article was written in cooperation with Bank Leumi