After years building her journalism career across CNN, Bloomberg, ABC and CBS, Ariella Noveck understood the power of those shaping the news and wondered: how could education and engagement lead to understanding? Her answer was action. She pioneered journalist missions to Israel, exposing journalists firsthand to Ethiopian aliyah, medicine and technology.
That vision grew into ShieldGiving, the nonprofit she founded as a “Birthright for journalists,” bringing anchors, producers and media makers to Israel for firsthand experiences and verified sources. When October 7 came, those relationships mattered. Noveck assisted the IDF Spokesperson’s Unit, bringing hostage families, Nova survivors and students confronting antisemitism into mainstream media. One hostage told her that seeing his brother on television from captivity “kept me alive.” That impact defines her mission. One informed storyteller can educate a newsroom, reach millions and impact generations. For Israel, Zionism and the Jewish people, that is the change she is determined to make.