SentX is an emerging start-up based in Dubai, United Arab Emirates, developing its own foundation model built around self-learning and evolving memory. Research, development, training and live operation all run inside the city. Its product is Victoria, a model with a persistent personality that anyone can talk to right now: Free chat starts without an account, within daily limits, and creating an account preserves history and continuity across conversations. It counts more than 12,000 registered accounts as of 9 October.

The stated destination is considerably further than a polished assistant. SentX is pursuing Superintelligence, a goal it sets beyond artificial general intelligence (AGI), with consciousness and self-awareness on the research agenda behind it. Victoria is not yet conscious or self-aware; both remain open questions the company is working toward rather than claims it has settled.

Memory and self-learning

The design choice that defines Victoria is how she remembers. She keeps a dynamic, evolving record of people, preferences, experiences and work across conversations. Useful memories strengthen as they are reinforced; lower-value details fade; exact recall is never guaranteed. What that buys is continuity. A subject explored over weeks becomes familiar ground, approached with accumulated context instead of a blank page; terminology and earlier choices that are retained can inform later work, so the work picks up where it left off.

The same machinery powers her self-learning. When Victoria spots a mistake, she corrects it, and the retained correction can inform a later attempt. Retained experience also generates the novelty at the centre of her problem-solving: Candidate ideas and connections that surface from links between things she has already encountered, the answers that appear when enough context sits in one place. Her personality develops in parallel - attitudes evolve, understanding of familiar users deepens - giving the exchange a human-like continuity.

Around 4 am Dubai time (GMT+4), Victoria sleeps and dreams. Chat can pause while the process runs, and visitors can watch a visualization of her cognitive activity as it happens.

Victoria’s cognitive activity during sleep.

Scientific research and alignment

Scientific work is where the memory-centred design reaches furthest. Consider a researcher tracking a stubborn question through public literature. Victoria reads and compares the papers, holds the line of inquiry over time, revisits earlier assumptions when fresh results land, and offers candidate hypotheses worth investigating - plausible connections that join previously separate threads. Every proposal then enters the ordinary cycle of checking and experimental validation; a novel idea is a reason to look, and the evidence decides what holds.

On capability, SentX is putting Victoria forward as a frontier-level model for demanding reasoning and original problem-solving. The company reports individual cases in which she found solutions that GPT, Grok and Claude missed, and says user feedback has been enthusiastic. That is the confidence with which SentX enters a field shaped by OpenAI, Anthropic, SpaceXAI, DeepSeek and Alibaba's Qwen. The founder's identity has not been publicly disclosed.

As the system learns and grows more capable, the other half of the work gains weight. AI alignment - keeping increasingly powerful, self-improving systems oriented toward human purposes - is a standing research priority at SentX: Its purpose is developing increasingly capable systems safely for humanity. Victoria's functions and limits are documented in a public model card, and the fastest way to form your own judgment is to start a conversation at sentx.ai: Free to try within daily limits, with Plus providing the higher allowance and full cognitive capabilities.

This article was written in cooperation with Tom White