Consumerism

Our fashionable shopping cart for this week

Jelly slides that everyone must have, a deodorant that lasts for long hours even in the harshest heat, a satin skirt in a special shade, and four more items we loved this week.

ROJA
Hayevuan store in Tel Aviv

Not just a liquor store: The new branch of Hayevuan trying to change the experience

The renovated James Richardson store at the Jordan River Crossing

A new duty free shop has opened in Israel

Boom network continues to expand: The 20th branch opens in Ofakim

Boom network continues to expand: The 20th branch opens in Ofakim


Brand news: Maintaining quality of life in the safe room and in the shelter

From powerful air purifiers and backup batteries to dream catchers for peaceful sleep – all the solutions to stay connected, protected and comfortable even in challenging moments.

A public shelter

A sweet box that is a rescue flight from Dubai, a little different

Indulgence as indulgence should be, and a little more: Dubai-style halva from Achva.

Dubai-style halva, Achva

Passover wallet battle: The most cost-effective supermarket chain ahead of the holiday

A Passover 2026 price survey found gaps of up to 175% in cleaning product prices between retail chains. The cheapest basket was at Rami Levy, Osher Ad and Yohananof, while Tiv Ta’am was the priciest.

Getting Ready for Passover Cleaning?

New on the shelf: Dubai Halva and Danone Protein Yogurt

A mascara by Anastasia Beverly Hills, Remington’s new hair straightener, Alpro drinks, a blow-dry styling brush, Dubai halva, men’s hair products, Asian sauces, and Danone Protein yogurt.

Danone PRO Berry Layers Yogurt.

Jumping here, jumping there – Israel's food news

On days of a kitchen working nonstop, two Asian friends come to the rescue.

Udon noodles and rice chips, Master Chef

Israel’s Food News

She calls it Tofu 2.0 and Super Tofu. She’s also pretty right.

Wyler Farm's tofu patties

The race for expansion: 9 new stores of Vardinon and Naaman opened across the country

Extra Retail is opening 9 new stores of the Naaman and Vardinon brands in strategic locations across the country with an investment of approximately NIS 5 million.

Naaman and Vardinon

Xiaomi expands TV operations in Israel with a new series

Hamilton Group launches in Israel the Xiaomi TV S Pro Mini LED series for 2026 – with QD-MiniLED screens, high refresh rates, and full Google TV support in Hebrew. Price: Starting at NIS 2,590.

Xiaomi TV S Pro Mini LED

Brand news: The closest to Kaia Gerber, Cindy Crawford’s daughter

The giant from Japan, a gender fragrance, anti-aging wonders, what Sumo is doing in Holon, who landed from France and the upper space.

NARS

Not just vacuums: Dreame enters the TV market in Israel

The company known for robotic vacuum cleaners is expanding into home entertainment and will launch two series of Google TV screens at the end of February.

Dreame's new television