Clothing
Ahead of the World Cup: The shirts you will want to wear even after the tournament is over
The Danish brand Les Deux launches a collection of football shirts in honor of the 2026 World Cup – five countries, vintage designs, and a price that justifies itself.
7 items we loved this week
Tamnoon opened a flagship branch in the Kiryon for NIS 6 million
After years without a branch in the north: Long-standing swimwear brand arrives in the Krayot
Plan B celebrates two years: The brand that blurs the line between everyday and formal
Loved by influencers, Plan B marks its 2nd anniversary with a pop-up at Ramat Aviv Mall. The brand offers a smart wardrobe that blurs casual and formal, with collections updated every two weeks.
Brand news: Alte Zachen as inspiration and the Japanese woman who landed in Tel Aviv
A vegan fragrance, the story of a scarf, a Japanese woman on the rooftop, glossy lips, the black rose, Korean beauty, the oven that landed from Italy, the razor that shrank, and more.
Your new bestie: How to incorporate this season’s star piece into every outfit for a perfect look
Cover story: The jacket is the star of autumn, and this season offers plenty of options for every style.
They let the cheeky babydoll out of the bedroom – and it’s hot even in a casual look
A silk-and-lace nightgown in stunning colors that also works perfectly outside the bedroom, a wool vest from Zara for those uncertain weather days, and 5 more items we loved this week.
Medical compression tights with a fashionable look
Jack Kuba launched today its new tights collection. Among the colorful models presented were also medical compression tights that help in cases of fatigue or a feeling of heaviness.
Where did she get it? Aline Cohen found the perfect leather jacket
A smart wardrobe includes timeless must-haves. One is the leather jacket, which may not warm much but nails the chic factor. Aline Cohen found the perfect (vegan) one.
American jeans brand For All Mankind 7 Lands at Story
Hollywood’s favorite "quiet luxury" jeans brand For All Mankind 7 arrives in Israel with its Fall-Winter 2025-26 collection, loved by celebrities and marked by the iconic 7 on the back pocket.
The trend that makes every brunette look like a million dollars
Molten Brunette is autumn’s luxurious, metallic brown hair trend. Loved by celebrities, it looks rich and elevated. What is it, how to get it, and who suits it?
Brand News: Pop-up for brands and support for reservists
Matcha craze, the legendary collection that’s getting renewed, where to buy luxury brands at fair prices, an empowering fragrance, an architecture-inspired cream, and much more.
We stocked up for the transitional season with the hottest color of the moment
We’ve already declared that electric purple is about to take over the wardrobe – so we equipped ourselves accordingly with a bag to elevate any look.