Commercial

Gwyneth Paltrow smeared online after Israel commercial gig

Paltrow, who is active on Instagram, did not post the commercial but many of the comments on her recent posts reiterate these accusations, calling her such epithets as “Genocide Queen.”

 Actress Gwyneth Paltrow attends the 10th amfAR Gala in Los Angeles, California, US, October 10, 2019.
From right: Shaul Schneider, Chairman of Port of Ashdod; the European Union Ambassador; and Nissan Levy, CEO of Port of Ashdod.

EU Ambassador Mr. Michael Mann and his senior team visit Ashdod port

New England Patriots owner Robert Kraft before the 2026 AFC Championship Game at Empower Field at Mile High, January 25, 2026

New England Patriots owner Robert Kraft sponsors Super Bowl ad raising antisemitism awareness

Ogen CEO Sagi Balasha speaking at the Ogen Conference in Tel Aviv, December 25, 2025

Ogen unveils roadmap for Israel’s first social bank


Edan Alterman replaces Haim Hecht in rebranding campaign

Stand-up comedian and actor Edan Alterman has been chosen as the new presenter for the electrical and electronics retail chain Olam HaKolnoa Vehashmal.

 Edan Alterman

A soup of love: Ramzi, the star employee at Mini Super, launches a cookbook

Ramzi launches a cookbook in his fourth campaign with Dor Alon. The campaign, starring the talented actor Amir Shurush, invested approximately NIS 3.5 million.

 A soup of love, Ramzi launches a cookbook

Apple launches global privacy campaign, taunts Google

Apple's new campaign highlights Safari's privacy advantages over competitors, especially Google. The new advertisement evokes a Hitchcock film.

 From Apple's commercial

Papaya launches first-ever recruitment campaign starring Ron Shahar

The Israeli tech company Papaya unveils its inaugural recruitment campaign featuring Ron Shahar. The campaign airs during the new season of "The Amazing Race."


If it’s good for Brad Pitt, it’s good for us

De'Longhi coffee machine: A better morning with a joyful wake-up song


'We need new blood and new ideas in politics'

Nofar Energy Chairman Ofer Yannay speaks at Jerusalem Post Conference

 Nofar Energy Chairman Ofer Yannay

Lihi Kornowski hosts teen star in new Tapuzina Waves campaign

Kornowski teams up with red-haired actress Bar Miniely in a new summer campaign to promote the Tapuzina Waves series. The total campaign budget for 2024 is expected to be NIS 4 million.


After thrilling an entire nation at eurovision 2024: Eden Golan lands first campaign

Israeli singer and Eurovision 2024 representative Eden Golan, 20, signs her first campaign after Eurovision, becoming the new face of a leading hair care brand.


Bar Refaeli for Femina and Reshef Levi for Colmobil in new campaigns

The lingerie brand will invest NIS 1.5 million in the campaign, while the car importer will invest NIS 3.5 million.


Red Band's frontman stars as Delek presenter

Red Orbach to lead new Delek campaign, bridging Israeli attitudes in a comic narrative, budgeted around NIS 3 Million.