Hasbara
Hasbara explains, but Zionism must sell - opinion
The problem may not be that the world lacks information about the Jews, but rather that the Jewish world has forgotten to inspire loyalty, admiration, participation, and belief.
How Israeli politicians fall into the hasbara trap - opinion
Ben-Gvir's harassment of GSF activists was wrong, and gave critics what they wanted - editorial
Jewish, Arab Israeli activists launch 'Hasbara' flotilla opposing Gaza-bound Global Sumud Flotilla
Gil Troy may be the smartest defender of Israel - comment
As we mark the anniversary of October 7, I recommend that you read one of Prof. Gil Troy’s new publications, linked inside, to equip you with the intellectual arsenal necessary to advocate for Israel
Eylon Levy to 'Post': It was a 'mistake' not to focus on Hezbollah in messaging at start of war
Eylon Levy berated the Israeli government for failing to speak on behalf of itself, having decided the information war is one not worth fighting.
David Brinn: A 'Jerusalem Post' journalist for the ages
Behind the Bylines: David Brinn has been working at the Post for decades, and his career has seen him interview big names in music and help push Israel's "beyond the conflict" message off the ground.
Engaging anti-Israel activists online: Can AI help Israelis do better hasbara?
The Inside Israeli Innovation Podcast with Eve Young: Season 2, Episode 26.
Bibi, your best came a little too late - opinion
Netanyahu's speech in the US Congress drew mixed reactions; it underscored key US-Israel relations and proposed an Israel-Saudi alliance
Avi Hyman: Switching employment sectors three days into the war
On October 10, just three days into the war, Hyman began nine months of service as an Israeli government spokesperson.
Jonathan Conricus: The Swedish Israeli making the case for Israel on the world stage
"Many born-and-raised Israelis struggle with understanding that to get through to other people, you have to adapt and tailor the way you deliver your message in a way they would accept."
Why politics and public diplomacy shouldn’t mix - opinion
When it comes to divisive elections abroad, if you’re identified as an Israel advocate, keeping your opinions to yourself is even more important.
Lilaq Logan, the African Hebrew Israelite emerging as Israel's unlikely advocate - interview
"I get a lot of messages saying, 'Thank you for standing up for us,' and I’m like, I am you. I’m part of you," Logan tells the 'Post.'
Changing the conversation: TalkIsrael helps Gen Z creators post a more positive picture of Israel
The non-profit wishes to change the narrative by equipping young creators with skills to promote Israel's positive image.